Founded in 1986, Beta 80 Group is a provider of innovative technologies to empower companies and agencies in their digital transformation journey. With their headquarters in Milan, Beta 80 Group operates throughout Italy and internationally to design the best solution for each and every customer. Over the past few months, Beta 80 Group has engaged with Hanhaa as a reseller and integrator of ParceLive in Italy.
CallumParceLive used to monitor transportation of Stradivarius violins
Few would argue that there is not a great deal of money to be made in the art world.
From recovered paintings seized by the Nazis during World War II to more recent pieces fetching some $90M at auction, some might go so far as to ask, why are artists still referred to as starving when they make more than professional athletes?
Imagine: Your small boutique firm has finally taken the next big step in your evolution as a company and launched a seller site on Amazon.com with cross-selling potential on Alibaba.
You’ve done your homework and thrown your lot in with the ‘big boys’. This is to say, you have decided to join the likes of high-end fashion elites Gucci and Prada in taking a bite out of the nearly €3.5B spent last year alone on sneakers.
But no sooner have you started selling and shipping, then you receive some negative, and concerning, seller feedback stating your Jordan-, Kanye-, and Pharrell-branded products are not the real McCoy.