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    Hanhaa Supply Chain Solutions

    Founded in 2015, with offices in London and Porto, giving businesses real-time visibility of their supply chains.

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  • Products
    Products

    Real-time trackers for every shipment

    Track parcels, pallets and shipping containers, and follow every journey in one place.

    Request a trial
    ParceLive shipping GPS tracking device
    For parcels and palletsParceLiveTravels inside the shipment and reports location and condition in real time.
    7 sensors40+ airlinesReusable
    SolarLive solar-powered shipping container tracker
    For shipping containersSolarLiveSolar-powered GPS tracking for containers and other unpowered assets.
    Solar chargingIP67LTE-M
    The Hub portal showing all active trackers
    SoftwareThe HubEvery tracker on one live map, with alerts, reports and API integration.
    Live mapAlertsAPI
    Specs:Compare all productsTracker comparisonParceLive specificationsSolarLive specificationsAirline approvalsCompliance
  • Services
    Services

    We look after the trackers for you

    From airline approvals to returns and refurbishment, we handle the trackers so you can focus on your shipments.

    Contact us
    Cargo aircraft in flight
    Air cargoAirline ApprovalsApproved by IATA and 40+ airlines to travel in air cargo.
    Refresh service hero
    Every journeyRefresh ServiceEach tracker is checked, updated and recharged between journeys.
    ParceLive tracker returns service
    ReturnsReturns SolutionPost trackers back free in supported countries, or book a collection.
    Help:How to return devicesFAQCompliance
  • Company
    Company

    Hanhaa Supply Chain Solutions

    Founded in 2015, with offices in London and Porto, giving businesses real-time visibility of their supply chains.

    Contact us
    supply chain solution
    Who we areAbout UsOur story, our mission and the team behind ParceLive.
    supply chain products
    Our commitmentSustainabilityReusable trackers, free returns and refurbishment that cut waste.
    ParceLive case study Shipment tracking
    ProofCase StudiesHow customers use ParceLive on real shipments.
    More:PressVideosBlog
  • Resources

    Latest from the blog All posts →

    ParceLive tracker monitoring temperature, humidity, light and shock
    Cold Chain

    GPS Tracker vs Data Logger vs RFID: Which Is Right for Tracking Shipments?

    October 28, 2026
    Lorry on an open road with cargo theft alerts for a package opened, off-route movement and shock overlaid
    High Value Goods

    Cargo Theft 2026: Bigger Losses and How to Protect Shipments

    October 19, 2026
    Cargo aircraft in flight with airline-approved GPS tracker alerts for approval, cargo hold temperature and landing overlaid
    Supply Chain Visibility

    Airline-Approved GPS Trackers for Air Cargo: How to Track Shipments Worldwide

    September 30, 2026
    Aircraft on a runway at sunset with live tracking routes, a temperature reading and a geofence alert overlaid
    Supply Chain Visibility

    Global Supply Chain Visibility Software

    October 19, 2026
    AirBridgeCargo Airlines logo
    Aviation Certification

    AirBridgeCargo Airlines Aviation Certification for ParceLive

    October 19, 2026
    ITA Airways logo
    Aviation Certification

    ITA Airways Aviation Certification for ParceLive

    October 19, 2026

    In the press Press →

    Warehousing & Logistics International logoBloomberg logo

    Videos All videos →

    • Hellmann Worldwide Logistics and Hanhaa: Smart Visibility
    • Delivering Truth at Scale: ParceLive by Hanhaa
    • Bringing ParceLive to life in under 1000 days
    • ParceLive by Hanhaa: full overview
    Case studiesFAQAirline approvals
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The Booming Cold Chain

March 19, 2026
in Cold Chain

In its loosest definition, the cold chain is a supply chain that is temperature controlled. There are many branches and areas that come under the cold chain umbrella, ranging from items that must be stored in a cool area to those which must not exceed a very specific minimum temperature for any prolonged period of time. When thinking of items that must be kept in temperature controlled conditions there are two products that quickly spring to mind, food and medicine. In each case, the mishandling of these products in relation to temperature can hold serious and potentially life-threatening consequences for the end consumer or patient.

A recent study by Pharmaceutical Commerce has shown that we are in the midst of a sharp upward trend in the shipping of cold chain pharmaceutical items. The value of cold chain pharm products is estimated to be $12.6 billion in 2016 while growing at a steady rate of 8-9% per year. Perhaps more importantly is that the value of the items being shipped is thought to be in the region of $260 billion and will grow by 65% by the year 2020.

By 2020, pharma cold-chain logistics will be worth $16.7 billion

The sharp rise in the value of cold chain logistics and cost of products being shipped is attributed to a shift in the pharmaceutical industry towards biologics and other speciality medicines, many of which are expensive and also require refrigeration. Details aside one things is for sure, this is big business and is being treated as such by many logistics companies who are putting together special offerings in order to tap into and service this market.

Booming Cold chain

Products that require refrigerated storage and transport are worth around $260 billion, and will rise 65% between 2014 and 2020

With increases in the volume and value of cold chain items entering the supply chain the need to ensure the correct treatment of these items is greater than ever. While live temperature tracking is currently available to those shipping cold chain items it often requires the implementation of large amounts of infrastructure or an element of control at both ends of the supply chain. For example should a pharm company wish to add temperature tracking to their shipment it may currently require purchasing a device that they are now responsible for. How does this device get returned to them? If it is not returned and designed to be thrown away then is this a feasible solution at scale?

Parcelive offers the best of both worlds. Live cold chain temperature tracking capability at a low price point without the need for any additional infrastructure or return logistics capabilities. Rather than buying expensive devices and having to maintain them, users of Parcelive are ‘renting’ devices which are serviced by Parcelive and sent to the customer in time for their shipment. Once the shipment is completed the receiver simply takes the device and throws it into any mail box without the hassle of any additional packaging or stamps. By taking away the pain of return logistics Parcelive ensures that what is being offered is a low cost solution that enables companies to gain a live look on the temperature of their shipments across their entire network.

 

If you are interested in adding real time temperature tracking to your cold chain shipments

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Hanhaa enables an Internet of Things framework that solves a real world pain while remaining accessible to anyone and everyone. Our role is to remove the technology from the conversation and just deliver the answers our customers are looking for.

As we continue to grow as a company we are always looking to expand our outreach in order to better share with you all of the exciting things going on at Hanhaa. Follow us on LinkedIn, Twitter & Instagram to keep up to date with everything Hanhaa.

We appreciate the time you invest to engage with us. Your return is a company committed to making a meaningful impact to your life with what IoT has to offer. Join us and be part of it.

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Hanhaa Supply Chain Solutions is a company registered in England and Wales.

 Hanhaa Supply Chain Solutions
Pennine Place
2A Charing Cross Rd
London WC2H 0HF

 Hanhaa Portugalia
Rua Alfredo Allen nº 455
UPTEC Asprela 1 Sala EC.3.15
4200-135 Porto Portugal

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Recent Posts

ParceLive tracker monitoring temperature, humidity, light and shock

GPS Tracker vs Data Logger vs RFID: Which Is Right for Tracking Shipments?

October 28, 2026
Lorry on an open road with cargo theft alerts for a package opened, off-route movement and shock overlaid

Cargo Theft 2026: Bigger Losses and How to Protect Shipments

October 19, 2026
Cargo aircraft in flight with airline-approved GPS tracker alerts for approval, cargo hold temperature and landing overlaid

Airline-Approved GPS Trackers for Air Cargo: How to Track Shipments Worldwide

September 30, 2026

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